José Bernabé (JB)
Creative Designer
I’m a multidisciplinary graphic designer and art director, focused on helping brands communicate more clearly and effectively through thoughtful visual experiences.
I approach each project by listening first and adapting my skills to what the brand truly needs. I work across creative typography, lettering, 3D graphics, illustration, motion design, UI, and interactive design, combining traditional artistic techniques with digital tools to build cohesive and memorable visual storytelling that supports a brand’s identity and long-term value.
Over the past two decades, I’ve had the opportunity to collaborate with talented teams and clients across a wide range of industries. My experience includes time at agencies such as JWT Amsterdam, Havas Worldwide, and MediaMonks, as well as freelance collaborations with studios like Buck Design, Scholar, and Brand New School, contributing to projects for brands including Nickelodeon, Nike, Adobe, and Meta. I’m genuinely grateful for the trust these teams placed in me.
Thanks to the collective effort behind these projects, my work has reached international audiences and has been featured on platforms such as Adobe, Abduzeedo, Fubiz, and Design Taxi. I also enjoy giving back to the creative community by taking part as a juror, speaking at festivals, and sharing knowledge through courses and workshops.
If you’re looking for a collaborative partner to help shape meaningful visual work, feel free to reach out at jose@josebernabe.com.
I’d be happy to talk.
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Work Approach
I see brand identity as a gourmet dish, where every visual element is a carefully chosen ingredient, crafted to create the perfect flavor for each occasion. I act as your chef, seasoning each element like a delicate spice and balancing every detail so the final “dish” resonates perfectly with your audience. Just as a master chef ensures every bite is memorable, I make sure every visual element tells your brand’s story in perfect harmony.
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Talks & Workshops
- Element Talks (Warsaw)
- Festival de Antigua (Guatemala)
- Let's Talk Design (Amsterdam)
- Core77 Jury Member (New York)
- Domestika Lettering course (Madrid)
Editorial Features
I’m proud to see how dedication and hard work have allowed my projects to reach a global audience and be featured on leading design platforms including Adobe, Abduzeedo, Inspiration Now, Design Taxi, Fubiz, TrendHunter, Photoshop Creative Magazine, Fahrenheit Magazine, Index Books, Betype, Graffica, among others.
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Industry Voices
"I have worked with José on various projects, and he has always brought freshness and originality to those projects. Besides being a great logo designer, he has skills in any design field, which makes him a versatile designer that is very useful for any type of project. And he's a nice human being as well! Which always helps."
" Working with José is always a pleasure. He has jumped in on a variety of projects with very short notice and has saved the day over and over again. He is extremely flexible and has worked under some extremely tight deadlines and still delivers top quality each time around. He also has a very impressive skillset and we've had him on a wide range of projects that he always seamlessly plugs into. Really hope to continue to work together with José in the future! "
"I have worked with José on many projects.
From graphical design, to illustration to Photoshop improvements on images and logo design.
On every field he is always positive, open and looking for new ways.
He has a great visual mind and imagination and I loved working with him.
He is a great member of the team, works hard and keeps on pushing for the best."
From graphical design, to illustration to Photoshop improvements on images and logo design.
On every field he is always positive, open and looking for new ways.
He has a great visual mind and imagination and I loved working with him.
He is a great member of the team, works hard and keeps on pushing for the best."
"I worked quite a while with José at JWT Amsterdam. He’s a very talented guy, an original thinker, and a good colleague. A bit stubborn though, but sometimes stubborn is good.
I’m a great admirer of his artwork. It’s unique, funny, bizarre and colorful."
I’m a great admirer of his artwork. It’s unique, funny, bizarre and colorful."
" We have worked with José numerous times, at Havas Worldwide (aka Euro RSCG) and the fact that we also asked José to work for our own agency Bijvoorkeur says enough.
His designs, whether it’s logo’s, house style, creative ideas, etc., are amazing.
But not only that, he is pro-active and very pleasant to work with.
I would definitely recommend him! "
His designs, whether it’s logo’s, house style, creative ideas, etc., are amazing.
But not only that, he is pro-active and very pleasant to work with.
I would definitely recommend him! "
"José has an amazing creative mind, and makes the most beautiful designs.
At the same time he is very goal oriented and focused on deadlines, what makes working
At the same time he is very goal oriented and focused on deadlines, what makes working
with him very pleasant."
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Want impact?
I can help you with:
Logo design & Brand Identity, Lettering, 3D Graphics, Opening Credits, Key Visuals, Motion Graphics, Web Design, Interactive Design, Posters, Packaging, Stationery, Brochures, Pitch Decks, Infographics, Social Media Graphics, Digital Ads...