King Croc Fury

2026 3D Motion Art Direction

Glad to share this 3D launch film for SPORTFIVE, introducing the new Toyota King Croc Fury NASCAR race car, in collaboration with Chumba Casino and 23XI Racing. Developed under an extremely tight timeline, the objective was to present the new branding and car design while elevating it through a conceptual narrative that amplifies the identity of the vehicle and gives it a distinctive presence beyond the track.

The piece was designed to capture the intensity, speed, and raw attitude of NASCAR. The workflow combined full 3D production in Cinema 4D with rendering in Redshift. To add further consistency and depth to the storytelling, I integrated AI-driven workflows to enhance key visual moments, such as the eye-opening sequence and the emu scene.

From Geometry to Final Pixels: A Look at the Process

Built for every screen: Seamlessly adapted formats for maximum engagement across all social media platforms.